Doodle
Doodle is the fastest and easiest way to schedule anything — from meetings to the next great collaboration. A few of the use cases are Sales, Board meetings Education, Enterprise and many more.
Project Goal
The goal of this particular project was to identify any usability issues with the existing web application and determine the critical features to design a mobile application.
Scope of Work
1) User Research
2) User Interviews
3) Interview with mental health experts
4) Brainstorming
5) User Flows
6) Visual research
7) Competitor analysts
8) Design System
9) Wireframing
10) Prototype
11) Testing
User Research
To gain a deeper understanding of our users’ needs and pain points, Embarked on a journey of discovery through both qualitative and quantitative research methods. Dove into the minds of our target audience, interviewing friends and colleagues in the qualitative phase and gaining insights from a wider pool of users through a carefully crafted Google form survey in the quantitative phase. Through this exploratory process to understand the nuances of the users’ needs and pain points and design a product that truly meets their demands.
Here are a few of the responses received for concluding our research.
1. “It is hard to read sometimes.”
2. “Creating a poll or booking page is a time-consuming process. And the settings should not be mandatory.”
3. “Sending invitations or emails to participants is only available as an in-app feature.”
4. “Please make it less time-consuming!”
5. “UI is outdated and gives more features for free users.”
Product Evaluation
Doodle has two key design goals
Design Digital Products
Extend the missing feature from Web Application to the Android, iOS, MacOS and UWP
Cross platform tech stack for Android, iOS and Mac
Unified Design Experience throughout the digital products
Wireframe
Creating wireframes at the early stages of the project allowed us to quickly iterate on the design and get feedback from stakeholders. The wireframes helped us to visualise the layout and structure of the app, ensuring that it was intuitive and user-friendly.
Visual Design & Prototype
Being limited to what we can show here are a few final designs along with the UX design solution we provided.
